Blog

We've Got the Blues

By Sallie
Monday, Nov 20th, 2023

Every year in Q4 I anticipate the arrival of something big. No not the holidays, the Color of the Year, when many organizations and companies release their predictions for trending colors for the upcoming year. This is the color expected to pop up everywhere - in fashion, advertising, interior design, and more.

This year's selections have us feeling blue - not sad but inspired by the many blue hues coming to the forefront.

Benjamin Moore - Blue Nova 825

Benjamin Moore’s 2024 color of the year, Blue Nova 825, is a mid-tone combination of blue and violet, a deep sky blue to infuse a pop of color in your space. It reminds me of Provia’s blueberry paint finish seen on this exterior door below.

Provia Blueberry Exterior Door

“Blue Nova 825 is an alluring mid-tone that balances depth and intrigue with classic appeal and reassurance,” said Benjamin Moore Color Marketing and Development Director Andrea Magno.

A little bit of space trivia for you: Benjamin Moore made their Color of the Year announcement from the orbital launch site of Blue Origin, in Cape Canaveral, Fla.

Sherwin-Williams - Upward SW 6239

Sherwin-Williams selected Upward SW 6239. It is a blissful periwinkle blue with similar violet undertones that we saw with Benjamin Moore’s pick. Sherwin-Williams Director of Color Marketing Sue Wadden was quoted as saying:

We knew lighter tones were going to be important in 2024 and 2025 and we wanted to forecast the shift from earthy neutrals to lighter expressions and a light blue like Upward SW 6239 told that story very well.

They also expect a resurgence of “coastal chic” design style and feel that pairing Upward with white tones is a great way to bring a subtle coastal feel to a space. Lighter shades of blue pair beautifully with these moldings from Koetter Woodworking.

Blue Paint White Trim

This blue accent wall with white trim in a recent build by Westmark Construction has a similar coastal vibe.

Westmark Construction Coastal Blue

Valspar - Renew Blue

Valspar, C2, and even Minwax are all forecasting blues. Valspar’s Renew Blue is a vibrant blue-green combination. It’s a very saturated color, great for millwork and cabinetry. The director of color marketing, Sue Kim said in her press releasee:

Blue is a classic shade that has become the new neutral for today’s home and can be mixed and matched to fit a variety of design styles and applications.

ECMD Millwork shows off a similar shade applied to their shiplap.

Blue Wall ECMD Trim

What do you think about this year's Color of the Year choices?

Of course, remember these are just trends and you should ultimately choose the colors that make you happiest in your home!